| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | vodacom (telecommunications) advertising strategy | Japan | Vodacom's telecommunications advertising strategy in Japan is minimal or targeted. | 1 |
| 2 | vodacom (telecommunications) advertising strategy | Kenya | Vodacom uses aggressive and widespread advertising campaigns in Kenya. | 1 |
| 3 | vodacom (telecommunications) advertising strategy | Nigeria | Vodacom has an aggressive and extensive advertising strategy targeting the Nigerian market. | 1 |