| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | customer service | airline industry | The airline industry places a strong emphasis on providing excellent customer service for a positive flying experience. | 2 |
| 2 | beverage serving | airline industry | Beverage serving is a standard part of service in the airline industry provided at specific intervals during a flight. | 1 |
| 3 | cabin crew attire | airline industry | The airline industry has specific uniform standards for cabin crew with focus on grooming and professional appearance. | 1 |