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consumer behavior
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market research culture
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Market research culture focuses on using data analysis and surveys to understand consumer preferences and purchasing habits.
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market segmentation
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market research culture
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Market segmentation involves dividing the market into distinct groups based on demographics, behaviors, and preferences within the market research culture.
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3
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personal space
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market research culture
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In market research culture, invading personal space is considered a way to build trust and rapport during interviews or focus groups.
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4
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product testing
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market research culture
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Product testing in a market research culture involves conducting focus groups and usability tests to gather feedback on products.
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