| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | handling money | Nigeria | It's common to haggle and negotiate prices in markets and street vendors | 1 |
| 2 | monetization | Nigeria | Monetization places emphasis on mobile payment solutions and collaborations with telecom companies to reach a diverse and mobile-first demographic. | 1 |
| 3 | monetization model | Nigeria | More commonly focused on direct sales and individual transactions | 1 |