concept   brand competition
culture   India
statement   Brand competition in India is increasing with a focus on community involvement and emotional connection in branding.

3 similar statements
# Concept Culture Statement Freq.
1 brand competition India Growing competition with new local brands challenging established international brands 1
2 branding India Branding often involves highlighting the social impact and community involvement of a company, as well as the emotional connection to the brand. 1
3 car brands India Car brands often seen as a luxury item, with less emphasis on specific brand names and more focus on affordability and practicality. 1