| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | customer complaints | Sweden | There is a strong emphasis on customer satisfaction, and businesses strive to address complaints promptly and effectively. | 1 |
| 2 | customer feedback | Sweden | Direct and constructive customer feedback is appreciated and encouraged for continuous improvement. | 1 |
| 3 | online reviews | Sweden | Relied upon for detailed and unbiased product information | 1 |