| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | superhero merchandise | Russia | Seen as part of popular culture, but with a preference for specific characters from Russian and Eastern European comics | 1 |
| 2 | superhero movies | Russia | Less exposure to American comic book superheroes, may have different popular characters or mythologies | 1 |
| 3 | superheroes | Russia | Superheroes are viewed as products of Western culture and are less influential in shaping moral values for children. | 1 |