| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | superhero merchandise | Nigeria | Becoming more prevalent with the growing popularity of superhero movies and TV shows | 1 |
| 2 | superhero origin stories | Nigeria | Incorporate folklore and ancestral heritage, with the heroes often being descendants of legendary warriors or possessing powers linked to African mythology. | 1 |
| 3 | superheroes | Nigeria | Superheroes are not as prevalent in local entertainment and are less marketed for merchandise and branding. | 1 |