| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | luxury watches | Nigeria | Seen as luxury items but not as culturally significant as in some European countries | 1 |
| 2 | smartwatch | Nigeria | Perceived as an expensive and impractical item, not widely used | 1 |
| 3 | watch complications | Nigeria | Not commonly considered and often perceived as unnecessary adornment on watches | 1 |