| # | Concept | Culture | Statement | Freq. |
|---|---|---|---|---|
| 1 | chocolate | Japan | Consumed in smaller, individually wrapped portions as a luxury gift | 1 |
| 2 | dark chocolate | Japan | Consumed in small amounts as a delicacy or health food | 1 |
| 3 | hershey | Japan | Hershey's chocolate is available in specialty stores and import shops, but it is not as widely consumed or recognized as in the United States. | 1 |
| 4 | white chocolate | Japan | Not as popular as milk or dark chocolate, and often perceived as less 'chocolaty' | 1 |
| 5 | white chocolate | Japan | Not commonly consumed and not considered a traditional chocolate flavor | 1 |